Regional Sales Manager
Permanent position
Location: Manchester
Salary: £55000 - £65000
Job reference: CCO6148-AA
Description:
Our client is looking for a Regional Sales Manager to work at a location in Manchester
Key Responsibilities for the position include:
Manage, develop and grow a portfolio of B2B customers across the North West.
Build strong, long-term relationships with key decision makers and senior stakeholders.
Identify opportunities to increase customer spend through upselling and cross-selling.
Proactively identify and pursue new business opportunities within your territory.
Develop existing accounts while continually looking for new customers and revenue streams.
Arrange and conduct regular face-to-face customer meetings and business reviews.
Visit customer sites, depots and head offices to understand their requirements and identify opportunities.
Develop strategic account plans focused on retention, growth and new opportunities.
Carry out customer needs assessments, site visits and audits where appropriate.
Deliver engaging presentations, product demonstrations and commercial proposals.
Identify gaps in customer spend and introduce additional products and services where there is a genuine business need.
Keep up to date with market trends, customer requirements and competitor activity.
Work closely with internal teams to ensure a joined-up customer experience.
Maintain accurate CRM records, including meetings, opportunities, actions and pipeline activity.
Manage your territory effectively, planning your diary to maximise customer and prospect engagement.
Build a strong pipeline of new business and take opportunities through to successful conversion.
Represent the business professionally at all times.
Key Skills & Experience required for the position include:
At least 2 years' experience in B2B account management, field sales or regional sales.
A proven track record of growing existing customer accounts.
Demonstrable experience of winning new business.
A genuine hunter mentality — you enjoy prospecting, opening doors and creating opportunities rather than waiting for them to come to you.
Strong commercial awareness and the ability to identify where additional revenue can be generated.
Experience building relationships with decision makers at different levels of an organisation.
Excellent face-to-face communication and presentation skills.
Confidence dealing with procurement, operations, H&S, site managers and senior stakeholders.
Strong negotiation and influencing skills.
Experience using CRM systems and managing a sales pipeline.
Excellent organisation and territory management skills.
The motivation and resilience to work in a competitive sales environment.
A full UK driving licence and willingness to travel extensively throughout the North West.
The Person
We are looking for someone who is:
Commercially driven and target-focused
Naturally confident and personable
A strong relationship builder
Proactive and self-motivated
Comfortable working independently
Persistent and resilient when developing new business
Equally comfortable farming existing accounts and hunting for new ones
Professional and credible when dealing with senior decision makers
Organised, structured and disciplined with CRM and pipeline management
Energised by being out on the road and meeting customers
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